Where Do Kids Find New Books?

Written by: 
Digital Book World

Despite their waning influence among children when it comes to book recommendations, libraries are still the No. 1 place kids acquire the books they read for pleasure, according to a new report from Bowker Market Research.
 
At the same time, libraries are no longer the top place where kids discover new books. Recommendations from friends and family was the No. 1 in this latest iteration of Understanding the Children’s Book Consumer in the Digital Age, the report presented at the Publishers Launch Children’s Publishing Goes Digital in New York*.
 
The top six places kids up to thirteen-years-old get the books they read for pleasure:

  1. Public Library
  2. Amazon.com
  3. Wal-Mart or Sam’s Club
  4. Barnes & Noble
  5. School Library
  6. Scholastic Book Clubs


Meanwhile, where children discover what they want to read next is changing. Perhaps in a nod to the current online and social era, recommendations from friends and family is now the No. 1 way that kids discover new books.
 
Top three places kids get recommendations for new books:

  1. Friends and family
  2. Bookstore browsing
  3. Library

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